{"id":59959,"date":"2026-11-06T16:37:36","date_gmt":"2026-11-06T13:37:36","guid":{"rendered":"https:\/\/www.merceknet.com\/tr\/?p=59959"},"modified":"2026-11-06T16:37:36","modified_gmt":"2026-11-06T13:37:36","slug":"rekabet-kurulundan-findik-sektorunde-7-sirkete-sorusturma-ferreronun-alim-fiyatlari-ve-taahhutleri-de-incelenecek","status":"publish","type":"post","link":"https:\/\/www.merceknet.com\/tr\/2026\/11\/06\/rekabet-kurulundan-findik-sektorunde-7-sirkete-sorusturma-ferreronun-alim-fiyatlari-ve-taahhutleri-de-incelenecek\/","title":{"rendered":"Rekabet Kurulundan f\u0131nd\u0131k sekt\u00f6r\u00fcnde 7 \u015firkete soru\u015fturma: Ferrero’nun al\u0131m fiyatlar\u0131 ve taahh\u00fctleri de incelenecek"},"content":{"rendered":"

T\u00fcrkiye’nin \u00f6nemli tar\u0131msal ihracat \u00fcr\u00fcnlerinden biri olan f\u0131nd\u0131kta al\u0131m fiyatlar\u0131 ve piyasa uygulamalar\u0131 Rekabet Kurulunun incelemesine al\u0131nd\u0131. Rekabet Kurumu, f\u0131nd\u0131k al\u0131m ve sat\u0131m\u0131 alan\u0131nda faaliyet g\u00f6steren 7 te\u015febb\u00fcs hakk\u0131nda y\u00fcr\u00fct\u00fclen \u00f6n ara\u015ft\u0131rman\u0131n tamamlanmas\u0131n\u0131n ard\u0131ndan soru\u015fturma a\u00e7\u0131lmas\u0131na karar verdi.<\/p>\n

Soru\u015fturman\u0131n oda\u011f\u0131nda, \u015firketlerin f\u0131nd\u0131k al\u0131m fiyatlar\u0131 ve al\u0131m politikalar\u0131n\u0131 birbirleriyle koordineli \u015fekilde belirleyerek piyasadaki rekabeti s\u0131n\u0131rland\u0131r\u0131p s\u0131n\u0131rland\u0131rmad\u0131klar\u0131 bulunuyor.<\/p>\n

Rekabet Kurumu, s\u00f6z konusu uygulamalar\u0131n 4054 say\u0131l\u0131 Rekabetin Korunmas\u0131 Hakk\u0131nda Kanun’u ihlal edip etmedi\u011fini ara\u015ft\u0131racak.<\/p>\n

Soru\u015fturma a\u00e7\u0131lan 7 \u015firketin tamam\u0131 a\u00e7\u0131kland\u0131<\/h2>\n

Rekabet Kurulunun soru\u015fturma ba\u015flatt\u0131\u011f\u0131 \u015firketler \u015f\u00f6yle:<\/p>\n

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    Ferrero F\u0131nd\u0131k \u0130thalat \u0130hracat ve Ticaret A\u015e<\/p>\n<\/div>\n<\/div>\n<\/li>\n

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    Atalay F\u0131nd\u0131k Sanayi ve Ticaret Ltd. \u015eti.<\/p>\n<\/div>\n<\/div>\n<\/li>\n

  3. \n
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    Balsu G\u0131da Sanayi ve Ticaret A\u015e<\/p>\n<\/div>\n<\/div>\n<\/li>\n

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    Kara\u00e7uha Tar\u0131m \u00dcr\u00fcnleri \u0130thalat \u0130hracat Sanayi ve Ticaret Ltd. \u015eti.<\/p>\n<\/div>\n<\/div>\n<\/li>\n

  5. \n
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    Ofi Tar\u0131m Sanayi ve Ticaret A\u015e<\/p>\n<\/div>\n<\/div>\n<\/li>\n

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    \u00d6zy\u0131lmaz F\u0131nd\u0131k Sanayi ve Ticaret A\u015e<\/p>\n<\/div>\n<\/div>\n<\/li>\n

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    \u015eenocak G\u0131da F\u0131nd\u0131k Entegre Turizm Nakliyat \u0130n\u015faat Sanayi ve Ticaret Ltd. \u015eti.<\/p>\n<\/div>\n<\/div>\n<\/li>\n<\/ol>\n

    Kurul, bu \u015firketlerin f\u0131nd\u0131k piyasas\u0131ndaki al\u0131m faaliyetlerini rekabet mevzuat\u0131 kapsam\u0131nda inceleyecek.<\/p>\n

    F\u0131nd\u0131k al\u0131m fiyatlar\u0131n\u0131n birlikte belirlenip belirlenmedi\u011fi ara\u015ft\u0131r\u0131lacak<\/h2>\n

    Rekabet Kurumunun a\u00e7\u0131klamas\u0131na g\u00f6re soru\u015fturma, f\u0131nd\u0131k piyasas\u0131nda fiyat olu\u015fumunun rekabet ko\u015fullar\u0131na uygun \u015fekilde ger\u00e7ekle\u015fip ger\u00e7ekle\u015fmedi\u011finin belirlenmesini ama\u00e7l\u0131yor.<\/p>\n

    Bu kapsamda \u015firketlerin f\u0131nd\u0131k al\u0131m fiyatlar\u0131n\u0131 ve al\u0131m politikalar\u0131n\u0131 koordineli bi\u00e7imde belirleyip belirlemedikleri ara\u015ft\u0131r\u0131lacak.<\/p>\n

    F\u0131nd\u0131k al\u0131m piyasas\u0131nda faaliyet g\u00f6steren \u015firketlerin birbirinden ba\u011f\u0131ms\u0131z ticari kararlar almas\u0131, fiyatlar\u0131n rekabet ko\u015fullar\u0131 i\u00e7erisinde olu\u015fmas\u0131 a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131yor.<\/p>\n

    Al\u0131c\u0131 \u015firketler aras\u0131nda rekabeti k\u0131s\u0131tlay\u0131c\u0131 bir koordinasyon bulunup bulunmad\u0131\u011f\u0131n\u0131n belirlenmesi, \u00fcreticilerin \u00fcr\u00fcnlerini satt\u0131klar\u0131 fiyatlar\u0131n olu\u015fumuna ili\u015fkin incelemenin temelini olu\u015fturuyor.<\/p>\n

    Ferrero’nun 2024, 2025 ve 2026 y\u0131llar\u0131ndaki al\u0131mlar\u0131 da incelenecek<\/h2>\n

    Soru\u015fturman\u0131n \u00f6nemli ba\u015fl\u0131klar\u0131ndan birini Ferrero hakk\u0131nda daha \u00f6nce al\u0131nan Rekabet Kurulu karar\u0131 do\u011frultusunda ba\u011flay\u0131c\u0131 h\u00e2le getirilen taahh\u00fctlerin uygulan\u0131p uygulanmad\u0131\u011f\u0131 olu\u015fturuyor.<\/p>\n

    Rekabet Kurumu, Ferrero’nun f\u0131nd\u0131k al\u0131mlar\u0131nda uymas\u0131 gereken fiyat, miktar ve d\u00f6nemsel al\u0131m \u015fartlar\u0131n\u0131 yerine getirip getirmedi\u011fini ayr\u0131ca ara\u015ft\u0131racak.<\/p>\n

    S\u00f6z konusu taahh\u00fctler 2024, 2025 ve 2026 y\u0131llar\u0131n\u0131 kaps\u0131yor.<\/p>\n

    Ferrero i\u00e7in \u00fc\u00e7 \u00f6nemli al\u0131m \u015fart\u0131 bulunuyor<\/h2>\n

    Rekabet Kurumunun a\u00e7\u0131klamas\u0131nda Ferrero’nun uymakla y\u00fck\u00fcml\u00fc oldu\u011fu taahh\u00fctler \u015fu \u015fekilde s\u0131raland\u0131:<\/p>\n

    \n
    \n\n\n\n\n\n\n\n
    Taahh\u00fct<\/th>\nUygulanacak \u015fart<\/th>\n<\/tr>\n
    Al\u0131m fiyat\u0131<\/td>\nTMO’nun referans fiyat\u0131n\u0131n alt\u0131nda kabuklu f\u0131nd\u0131k al\u0131nmayacak<\/td>\n<\/tr>\n
    Sezonluk al\u0131m s\u0131n\u0131r\u0131<\/td>\nHer f\u0131nd\u0131k sezonunda 100 bin tondan fazla kabuklu f\u0131nd\u0131k al\u0131nmayacak<\/td>\n<\/tr>\n
    Eyl\u00fcl-aral\u0131k d\u00f6nemi<\/td>\nBu d\u00f6nemde en az 45 bin ton kabuklu f\u0131nd\u0131k al\u0131nacak<\/td>\n<\/tr>\n
    Kapsanan y\u0131llar<\/td>\n2024, 2025 ve 2026<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n

    Rekabet Kurumu, bu taahh\u00fctlere uyulup uyulmad\u0131\u011f\u0131n\u0131 soru\u015fturma kapsam\u0131nda de\u011ferlendirecek.<\/p>\n

    TMO’nun referans fiyat\u0131n\u0131n alt\u0131nda al\u0131m yap\u0131l\u0131p yap\u0131lmad\u0131\u011f\u0131 ara\u015ft\u0131r\u0131lacak<\/h2>\n

    Ferrero’nun daha \u00f6nce verdi\u011fi taahh\u00fctlerden ilki, Toprak Mahsulleri Ofisinin belirledi\u011fi referans fiyat\u0131n alt\u0131nda kabuklu f\u0131nd\u0131k sat\u0131n almamas\u0131yla ilgili.<\/p>\n

    Bu y\u00fck\u00fcml\u00fcl\u00fck, Ferrero’nun al\u0131m fiyatlar\u0131n\u0131n TMO referans fiyat\u0131n\u0131n alt\u0131na d\u00fc\u015fmemesini \u00f6ng\u00f6r\u00fcyor.<\/p>\n

    Soru\u015fturmayla \u015firketin 2024, 2025 ve 2026 y\u0131llar\u0131nda ger\u00e7ekle\u015ftirdi\u011fi al\u0131mlar\u0131n bu ko\u015fula uygun olup olmad\u0131\u011f\u0131 de\u011ferlendirilecek.<\/p>\n

    Rekabet Kurumunun 6 Kas\u0131m 2026 tarihli a\u00e7\u0131klamas\u0131nda, f\u0131nd\u0131k al\u0131m fiyatlar\u0131n\u0131n koordineli bi\u00e7imde belirlenerek \u00fcreticinin d\u00fc\u015f\u00fck fiyatlardan sat\u0131\u015f yapmaya zorlan\u0131p zorlanmad\u0131\u011f\u0131n\u0131n da ara\u015ft\u0131r\u0131laca\u011f\u0131 belirtildi.<\/p>\n

    Ferrero’nun sezonluk 100 bin tonluk al\u0131m s\u0131n\u0131r\u0131na uyumu incelenecek<\/h2>\n

    Ferrero i\u00e7in ba\u011flay\u0131c\u0131 h\u00e2le getirilen ikinci taahh\u00fct, sezonluk kabuklu f\u0131nd\u0131k al\u0131m miktar\u0131n\u0131 kaps\u0131yor.<\/p>\n

    Buna g\u00f6re \u015firketin her f\u0131nd\u0131k sezonunda 100 bin tondan fazla kabuklu f\u0131nd\u0131k sat\u0131n almamas\u0131 gerekiyor.<\/p>\n

    Rekabet Kurulu, \u015firketin s\u00f6z konusu y\u0131llardaki al\u0131m miktarlar\u0131n\u0131n belirlenen s\u0131n\u0131r i\u00e7erisinde kal\u0131p kalmad\u0131\u011f\u0131n\u0131 inceleyecek.<\/p>\n

    Soru\u015fturman\u0131n bu b\u00f6l\u00fcm\u00fc, \u015firketin f\u0131nd\u0131k tedarik piyasas\u0131ndaki faaliyetlerinin daha \u00f6nce kabul edilen taahh\u00fctlere uygunlu\u011funun belirlenmesini ama\u00e7l\u0131yor.<\/p>\n

    Eyl\u00fcl-aral\u0131k d\u00f6neminde en az 45 bin ton f\u0131nd\u0131k alma taahh\u00fcd\u00fc<\/h2>\n

    Ferrero’nun \u00fc\u00e7\u00fcnc\u00fc taahh\u00fcd\u00fc ise f\u0131nd\u0131k \u00fcreticilerinin hasat sonras\u0131nda \u00fcr\u00fcnlerini piyasaya sundu\u011fu d\u00f6nemde yap\u0131lacak al\u0131mlar\u0131 ilgilendiriyor.<\/p>\n

    \u015eirketin her y\u0131l eyl\u00fcl-aral\u0131k d\u00f6neminde en az 45 bin ton kabuklu f\u0131nd\u0131k sat\u0131n almas\u0131 gerekiyor.<\/p>\n

    Bu y\u00fck\u00fcml\u00fcl\u00fck, f\u0131nd\u0131k \u00fcreticilerinin nakit ihtiyac\u0131n\u0131n yo\u011funla\u015ft\u0131\u011f\u0131 d\u00f6nemde piyasadaki al\u0131m faaliyetlerinin s\u00fcrd\u00fcr\u00fclmesini ama\u00e7l\u0131yor.<\/p>\n

    Rekabet Kurulu, Ferrero’nun bu d\u00f6nemde ger\u00e7ekle\u015ftirdi\u011fi al\u0131mlar\u0131n taahh\u00fct edilen miktara ula\u015f\u0131p ula\u015fmad\u0131\u011f\u0131n\u0131 da ara\u015ft\u0131racak.<\/p>\n

    F\u0131nd\u0131ktan ge\u00e7imini sa\u011flayan 400 bin aileyi ilgilendiriyor<\/h2>\n

    Rekabet Kurumu, resmi internet sitesinde 6 Kas\u0131m 2026 tarihinde yay\u0131mlad\u0131\u011f\u0131 a\u00e7\u0131klamada, f\u0131nd\u0131k sekt\u00f6r\u00fcndeki incelemenin yakla\u015f\u0131k 400 bin ailenin ge\u00e7im kayna\u011f\u0131n\u0131 ilgilendirdi\u011fini vurgulad\u0131.<\/p>\n

    Kurumun a\u00e7\u0131klamas\u0131na g\u00f6re soru\u015fturma kapsam\u0131nda, piyasan\u0131n \u00f6nde gelen al\u0131c\u0131lar\u0131n\u0131n fiyatlar\u0131 yapay bi\u00e7imde bask\u0131lay\u0131p bask\u0131lamad\u0131\u011f\u0131 ve \u00fcreticileri d\u00fc\u015f\u00fck fiyatlardan sat\u0131\u015f yapmaya zorlayan uygulamalarda bulunup bulunmad\u0131\u011f\u0131 ara\u015ft\u0131r\u0131lacak.<\/p>\n

    Rekabet Kurumu ayr\u0131ca, rekabet ihlali tespit edilmesi halinde ilgili \u015firketlere idari para cezas\u0131 uygulanabilece\u011fini bildirdi.<\/p>\n

    Rekabet ihlali tespit edilirse \u015firketlere yapt\u0131r\u0131m uygulanabilecek<\/h2>\n

    F\u0131nd\u0131k al\u0131m fiyatlar\u0131na y\u00f6nelik soru\u015fturma, 4054 say\u0131l\u0131 Rekabetin Korunmas\u0131 Hakk\u0131nda Kanun \u00e7er\u00e7evesinde y\u00fcr\u00fct\u00fclecek.<\/p>\n

    \u0130nceleme sonucunda \u015firketlerin rekabeti k\u0131s\u0131tlay\u0131c\u0131 anla\u015fma veya koordineli uygulamalar yoluyla kanunu ihlal ettiklerinin belirlenmesi halinde, mevzuatta \u00f6ng\u00f6r\u00fclen idari yapt\u0131r\u0131mlar g\u00fcndeme gelebilecek.<\/p>\n

    Ferrero a\u00e7\u0131s\u0131ndan ise piyasa uygulamalar\u0131na y\u00f6nelik incelemenin yan\u0131 s\u0131ra daha \u00f6nce ba\u011flay\u0131c\u0131 h\u00e2le getirilen taahh\u00fctlere uyulup uyulmad\u0131\u011f\u0131 da ayr\u0131ca de\u011ferlendirilecek.<\/p>\n

    Soru\u015fturma a\u00e7\u0131lmas\u0131 \u015firketlerin su\u00e7lu oldu\u011fu anlam\u0131na gelmiyor<\/h2>\n

    Rekabet Kurumu, soru\u015fturma karar\u0131n\u0131n hukuki niteli\u011fine ili\u015fkin de a\u00e7\u0131klamada bulundu.<\/p>\n

    Kurul taraf\u0131ndan soru\u015fturma a\u00e7\u0131lmas\u0131, ilgili \u015firketlerin rekabet mevzuat\u0131n\u0131 ihlal ettiklerinin kesinle\u015fti\u011fi anlam\u0131na gelmiyor.<\/p>\n

    Soru\u015fturma s\u00fcrecinde toplanacak bilgi ve belgeler ile yap\u0131lacak de\u011ferlendirmeler sonucunda \u015firketlerin rekabet kurallar\u0131na ayk\u0131r\u0131 davran\u0131p davranmad\u0131\u011f\u0131 belirlenecek.<\/p>\n

    Dolay\u0131s\u0131yla Ferrero, Atalay F\u0131nd\u0131k, Balsu G\u0131da, Kara\u00e7uha Tar\u0131m, Ofi Tar\u0131m, \u00d6zy\u0131lmaz F\u0131nd\u0131k ve \u015eenocak G\u0131da hakk\u0131nda al\u0131nan soru\u015fturma karar\u0131, bu \u015firketlere yapt\u0131r\u0131m uyguland\u0131\u011f\u0131 veya mutlaka uygulanaca\u011f\u0131 anlam\u0131na gelmiyor.<\/p>\n

    Rekabet Kurulunun ba\u015flatt\u0131\u011f\u0131 soru\u015fturmayla f\u0131nd\u0131k piyasas\u0131nda fiyatlar\u0131n olu\u015fumuna ili\u015fkin uygulamalar ve Ferrero’nun al\u0131m taahh\u00fctleri incelenirken, soru\u015fturman\u0131n sonucunda ortaya \u00e7\u0131kacak tespitler sekt\u00f6r a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Rekabet Kurulu, f\u0131nd\u0131k al\u0131m ve sat\u0131m\u0131 alan\u0131nda faaliyet g\u00f6steren, aralar\u0131nda Ferrero, Balsu G\u0131da ve Ofi Tar\u0131m’\u0131n da bulundu\u011fu 7 \u015firket hakk\u0131nda soru\u015fturma ba\u015flatt\u0131. Soru\u015fturmada \u015firketlerin f\u0131nd\u0131k al\u0131m fiyatlar\u0131n\u0131 ve politikalar\u0131n\u0131 koordineli \u015fekilde belirleyip belirlemedikleri, piyasadaki fiyat olu\u015fumunu etkileyerek rekabet kurallar\u0131n\u0131 ihlal edip etmedikleri ara\u015ft\u0131r\u0131lacak. Ayr\u0131ca Ferrero’nun 2024, 2025 ve 2026 y\u0131llar\u0131nda Toprak Mahsulleri Ofisinin (TMO) referans fiyat\u0131n\u0131n alt\u0131nda al\u0131m yapmama, sezonluk 100 bin tonluk al\u0131m s\u0131n\u0131r\u0131na uyma ve eyl\u00fcl-aral\u0131k d\u00f6neminde en az 45 bin ton f\u0131nd\u0131k sat\u0131n alma taahh\u00fctlerini yerine getirip getirmedi\u011fi de incelenecek.<\/p>\n","protected":false},"author":2,"featured_media":17246,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2535,5],"tags":[17430,14441,628],"class_list":["post-59959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3-bolge","category-ekonomi","tag-ferrero","tag-findikureticisi","tag-rekabetkurulu"],"yoast_head":"\nRekabet Kurulundan f\u0131nd\u0131k sekt\u00f6r\u00fcnde 7 \u015firkete soru\u015fturma: Ferrero'nun al\u0131m fiyatlar\u0131 ve taahh\u00fctleri de incelenecek - Merceknet Haber<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.merceknet.com\/tr\/2026\/11\/06\/rekabet-kurulundan-findik-sektorunde-7-sirkete-sorusturma-ferreronun-alim-fiyatlari-ve-taahhutleri-de-incelenecek\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rekabet Kurulundan f\u0131nd\u0131k sekt\u00f6r\u00fcnde 7 \u015firkete soru\u015fturma: Ferrero'nun al\u0131m fiyatlar\u0131 ve taahh\u00fctleri de incelenecek - Merceknet Haber\" \/>\n<meta property=\"og:description\" content=\"Rekabet Kurulu, f\u0131nd\u0131k al\u0131m ve sat\u0131m\u0131 alan\u0131nda faaliyet g\u00f6steren, aralar\u0131nda Ferrero, Balsu G\u0131da ve Ofi Tar\u0131m'\u0131n da bulundu\u011fu 7 \u015firket hakk\u0131nda soru\u015fturma ba\u015flatt\u0131. 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