Konya’n\u0131n medya ve ileti\u015fim alan\u0131nda faaliyet g\u00f6steren kurulu\u015flar\u0131ndan Merceknet, yeni ortakl\u0131k yap\u0131s\u0131yla yay\u0131nc\u0131l\u0131k faaliyetlerini geli\u015ftirmeye haz\u0131rlan\u0131yor.<\/p>\n
Ambalaj sekt\u00f6r\u00fcnde Pack Novel markas\u0131yla faaliyet g\u00f6steren H\u00fcseyin Co\u015fkun ile uzun y\u0131llard\u0131r gazetecilik yapan Hamdi Ba\u011fc\u0131’n\u0131n ortakl\u0131\u011f\u0131, i\u015f d\u00fcnyas\u0131n\u0131n kurumsal y\u00f6netim tecr\u00fcbesiyle gazetecili\u011fin mesleki birikimini ayn\u0131 \u00e7at\u0131 alt\u0131nda bulu\u015fturdu.<\/p>\n
Yeni yap\u0131lanmayla Merceknet’in dijital altyap\u0131s\u0131n\u0131n geli\u015ftirilmesi, yay\u0131n \u00e7e\u015fitlili\u011finin art\u0131r\u0131lmas\u0131 ve Konya’n\u0131n sosyal, k\u00fclt\u00fcrel ve ekonomik birikimini ulusal ve uluslararas\u0131 kamuoyuna ta\u015f\u0131yan g\u00fc\u00e7l\u00fc bir medya kurulu\u015funa d\u00f6n\u00fc\u015ft\u00fcr\u00fclmesi ama\u00e7lan\u0131yor.<\/p>\n
Merceknet Yay\u0131nc\u0131l\u0131k Limited \u015eirketi Y\u00f6netim Kurulu Ba\u015fkan\u0131 H\u00fcseyin Co\u015fkun, medya sekt\u00f6r\u00fcndeki d\u00f6n\u00fc\u015f\u00fcm\u00fc yak\u0131ndan takip ettiklerini belirterek, yeni ortakl\u0131\u011f\u0131n uzun vadeli bir yay\u0131nc\u0131l\u0131k vizyonuna dayand\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n
Dijitalle\u015fmeyle birlikte medyan\u0131n yeni bir geli\u015fim s\u00fcrecine girdi\u011fini ifade eden Co\u015fkun, \u015funlar\u0131 kaydetti:<\/p>\n
\u201cMedya sekt\u00f6r\u00fc, teknolojik geli\u015fmelerin ve dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn etkisiyle k\u00f6kl\u00fc bir de\u011fi\u015fim ya\u015f\u0131yor. Geleneksel yay\u0131nc\u0131l\u0131k yeni ileti\u015fim mecralar\u0131yla b\u00fct\u00fcnle\u015firken, medya da toplumun d\u00fc\u015f\u00fcnce d\u00fcnyas\u0131na, k\u00fclt\u00fcrel birikimine ve gelece\u011fe bak\u0131\u015f\u0131na katk\u0131 sunan \u00e7ok y\u00f6nl\u00fc bir yap\u0131ya d\u00f6n\u00fc\u015f\u00fcyor.<\/p>\n
Biz bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn hen\u00fcz ba\u015flang\u0131c\u0131nda oldu\u011fumuza inan\u0131yoruz. Hedefimiz yaln\u0131zca medya sekt\u00f6r\u00fcnde yer almak de\u011fil, kurumsal birikimimiz ve de\u011ferlerimizle bu s\u00fcrecin g\u00fc\u00e7l\u00fc, g\u00fcvenilir ve kal\u0131c\u0131 akt\u00f6rlerinden biri olmakt\u0131r.<\/p>\n
Yay\u0131nc\u0131l\u0131\u011f\u0131 yaln\u0131zca ticari bir faaliyet de\u011fil, topluma kar\u015f\u0131 \u00f6nemli bir sorumluluk olarak g\u00f6r\u00fcyoruz.<\/strong>\u201d<\/p>\n Merceknet’in yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131nda \u00e7ok seslili\u011fin, farkl\u0131 d\u00fc\u015f\u00fcncelere sayg\u0131n\u0131n ve toplumsal sorumlulu\u011fun temel ilkeler aras\u0131nda yer alaca\u011f\u0131n\u0131 vurgulayan Co\u015fkun, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n \u201cSosyal medyan\u0131n ve dijital teknolojilerin sundu\u011fu imk\u00e2nlar\u0131 en iyi \u015fekilde de\u011ferlendirirken, bu topraklar\u0131n tarihinden, k\u00fclt\u00fcr\u00fcnden, geleneklerinden ve k\u00f6kl\u00fc de\u011ferlerinden uzakla\u015fmayan bir yay\u0131nc\u0131l\u0131k \u00e7izgisi olu\u015fturaca\u011f\u0131z.<\/p>\n Bizim i\u00e7in g\u00fc\u00e7l\u00fc medya, yaln\u0131zca geni\u015f kitlelere ula\u015fan de\u011fil; toplumun g\u00fcvenini kazanan, farkl\u0131 seslere yer veren ve bulundu\u011fu \u015fehre de\u011fer katan medyad\u0131r.<\/p>\n Konya’n\u0131n sosyal, k\u00fclt\u00fcrel ve ekonomik potansiyelini g\u00f6r\u00fcn\u00fcr k\u0131lmay\u0131, yerel de\u011ferlerimizi \u00fclkemize ve d\u00fcnyaya tan\u0131tmay\u0131 hedefliyoruz.\u201d<\/p>\n Ambalaj sekt\u00f6r\u00fcndeki tecr\u00fcbelerini medya alan\u0131na da aktarmay\u0131 ama\u00e7lad\u0131klar\u0131n\u0131 belirten Co\u015fkun, kurumsalla\u015fma ve s\u00fcrd\u00fcr\u00fclebilirlik vurgusu yapt\u0131:<\/p>\n \u201cPack Novel markam\u0131zla ambalaj sekt\u00f6r\u00fcnde y\u0131llar i\u00e7erisinde olu\u015fturdu\u011fumuz kurumsal yap\u0131y\u0131, \u00fcretim disiplinini, yenilik\u00e7i yakla\u015f\u0131m\u0131 ve ba\u015far\u0131 k\u00fclt\u00fcr\u00fcn\u00fc \u015fimdi medya sekt\u00f6r\u00fcne ta\u015f\u0131yoruz.<\/p>\n Tecr\u00fcbelerimiz bize kal\u0131c\u0131 ba\u015far\u0131n\u0131n g\u00fcven, istikrar, do\u011fru y\u00f6netim, s\u00fcrekli geli\u015fim ve g\u00fc\u00e7l\u00fc bir ekip anlay\u0131\u015f\u0131yla m\u00fcmk\u00fcn oldu\u011funu g\u00f6sterdi.<\/p>\n \u00d6nceli\u011fimiz, g\u00fcn\u00fcbirlik hedeflerle hareket eden bir yay\u0131n kurulu\u015fu de\u011fil; kurumsal kimli\u011fi g\u00fc\u00e7l\u00fc, yay\u0131n ilkeleri belirgin, teknolojik geli\u015fmelere a\u00e7\u0131k ve s\u00fcrd\u00fcr\u00fclebilir bir medya markas\u0131 olu\u015fturmakt\u0131r.<\/p>\n Nitelikli i\u00e7erik \u00fcretimini, do\u011fru bilgiyi, toplumsal fayday\u0131 ve mesleki etik de\u011ferleri esas alaca\u011f\u0131z.<\/p>\n Amac\u0131m\u0131z yaln\u0131zca medyada var olmak de\u011fil; g\u00fcven duyulan, \u00f6rnek g\u00f6sterilen ve gelece\u011fe iz b\u0131rakan bir yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131 in\u015fa etmektir.<\/strong><\/p>\n Bu birlikteli\u011fin hem \u015fehrimizin hem de \u00fclkemizin medya hayat\u0131na yeni bir renk ve farkl\u0131 bir ses kazand\u0131raca\u011f\u0131na inan\u0131yorum.\u201d<\/p>\n Merceknet Genel Yay\u0131n Y\u00f6netmeni Hamdi Ba\u011fc\u0131 da yeni d\u00f6nemde dijital teknolojileri etkin kullanan, g\u00f6rsel ve i\u015fitsel yay\u0131nc\u0131l\u0131\u011f\u0131 b\u00fct\u00fcnle\u015ftiren g\u00fc\u00e7l\u00fc bir medya yap\u0131s\u0131 olu\u015fturacaklar\u0131n\u0131 s\u00f6yledi.<\/p>\n Gazetecili\u011fin yaln\u0131zca haber metinleriyle s\u0131n\u0131rl\u0131 olmad\u0131\u011f\u0131n\u0131, internet habercili\u011fi, sosyal medya, sesli yay\u0131nlar ve video i\u00e7eriklerinin birbirini tamamlad\u0131\u011f\u0131 bir d\u00f6neme girildi\u011fini belirten Ba\u011fc\u0131, \u015fu ifadeleri kulland\u0131:<\/p>\n \u201cMerceknet’te yeni bir d\u00f6nem ba\u015flat\u0131yoruz. \u0130nternet sitemizi, sosyal medya kanallar\u0131m\u0131z\u0131, sesli ve g\u00f6rsel yay\u0131nlar\u0131m\u0131z\u0131, video merkezli i\u00e7erik \u00fcretimimizi birbirini tamamlayan g\u00fc\u00e7l\u00fc bir sistem i\u00e7erisinde geli\u015ftirece\u011fiz.<\/p>\n \u00c7a\u011f\u0131 do\u011fru anlayan, teknolojinin sundu\u011fu imk\u00e2nlardan yararlanan, ya\u015fad\u0131\u011f\u0131 d\u00f6nemin meselelerine s\u00f6yleyecek s\u00f6z\u00fc bulunan ve sorumlu yay\u0131nc\u0131l\u0131\u011f\u0131 esas alan bir medya anlay\u0131\u015f\u0131yla hareket edece\u011fiz.<\/p>\n Bizim i\u00e7in gazetecilik yaln\u0131zca geli\u015fmeleri aktarmak de\u011fil; do\u011fruyu ara\u015ft\u0131rmak, toplumu bilgilendirmek, farkl\u0131 d\u00fc\u015f\u00fcncelere alan a\u00e7mak ve ya\u015fad\u0131\u011f\u0131m\u0131z \u015fehre kar\u015f\u0131 sorumlulu\u011fumuzu yerine getirmektir.<\/strong><\/p>\n Yay\u0131nc\u0131l\u0131\u011f\u0131m\u0131zda g\u00fcvenilirli\u011fi, mesleki etik ilkeleri, \u00e7ok seslili\u011fi ve toplumsal fayday\u0131 \u00f6n planda tutaca\u011f\u0131z.\u201d<\/p>\n Merceknet’in yay\u0131nc\u0131l\u0131k vizyonunu pergel metaforuyla anlatan Ba\u011fc\u0131, yerel de\u011ferlerden kopmadan evrensel bir yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131 geli\u015ftirmeyi ama\u00e7lad\u0131klar\u0131n\u0131 vurgulad\u0131.<\/p>\n Ba\u011fc\u0131, a\u00e7\u0131klamas\u0131n\u0131 \u015f\u00f6yle tamamlad\u0131:<\/p>\n \u201cBu birlikteli\u011fin temelinde g\u00fc\u00e7l\u00fc bir d\u00fc\u015f\u00fcnce ve hedef bulunuyor. Mill\u00ee ve manevi de\u011ferlerimizden \u00f6d\u00fcn vermeden, bu topraklar\u0131n k\u00fclt\u00fcr\u00fcne, tarihine ve insan\u0131na ba\u011fl\u0131 kalarak yay\u0131nc\u0131l\u0131k yapmak istiyoruz.<\/p>\n Bunu pergel metaforuyla ifade ediyoruz. Pergelin bir aya\u011f\u0131 Konya’da, kendi k\u00fclt\u00fcr\u00fcm\u00fczde, gelene\u011fimizde ve de\u011ferlerimizde sabit dururken di\u011fer aya\u011f\u0131 d\u00fcnyaya a\u00e7\u0131lacak.<\/strong><\/p>\n Konya’n\u0131n sesini, \u00fcretimini, k\u00fclt\u00fcr\u00fcn\u00fc ve insan hik\u00e2yelerini d\u00fcnyaya ta\u015f\u0131rken, d\u00fcnyadaki geli\u015fmeleri de do\u011fru, anla\u015f\u0131l\u0131r ve sorumlu bir yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131yla okuyucular\u0131m\u0131za ula\u015ft\u0131raca\u011f\u0131z.<\/p>\n Hedefimiz, Konya’dan d\u00fcnyaya yay\u0131n yapan, \u00e7a\u011f\u0131 anlayan ve \u00e7a\u011fa s\u00f6yleyecek s\u00f6z\u00fc olan g\u00fc\u00e7l\u00fc bir medya kurulu\u015fu olu\u015fturmakt\u0131r.<\/p>\n Bu birlikteli\u011fin \u015fehrimize, \u00fclkemize ve medya camiam\u0131za hay\u0131rl\u0131 olmas\u0131n\u0131 diliyorum. Allah bizi mahcup etmesin.\u201d<\/p>\n Yeni ortakl\u0131k kapsam\u0131nda Merceknet’in internet habercili\u011fi, sosyal medya, g\u00f6rsel i\u00e7erik, video ve sesli yay\u0131nc\u0131l\u0131k faaliyetlerinin b\u00fct\u00fcnle\u015fik bir yap\u0131da geli\u015ftirilmesi planlan\u0131yor.<\/p>\n Konya’n\u0131n ekonomisi, sanayisi, ticareti, tar\u0131m\u0131, e\u011fitimi, k\u00fclt\u00fcr\u00fc, sanat\u0131, sporu ve toplumsal ya\u015fam\u0131na ili\u015fkin geli\u015fmelerin daha geni\u015f kitlelere ula\u015ft\u0131r\u0131lmas\u0131, ulusal ve uluslararas\u0131 g\u00fcndemin de g\u00fc\u00e7l\u00fc bir yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131yla ele al\u0131nmas\u0131 hedefleniyor.<\/p>\n H\u00fcseyin Co\u015fkun’un kurumsal y\u00f6netim tecr\u00fcbesi ile Hamdi Ba\u011fc\u0131’n\u0131n gazetecilik birikimini bulu\u015fturan Merceknet, yeni d\u00f6nemde \u201cKonya’dan d\u00fcnyaya\u201d uzanan, \u00e7ok sesli, g\u00fcvenilir ve de\u011ferlerine ba\u011fl\u0131 yay\u0131nc\u0131l\u0131k anlay\u0131\u015f\u0131yla yoluna devam edecek.<\/strong><\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Konya medya sekt\u00f6r\u00fcnde yeni bir ortakl\u0131k hayata ge\u00e7irildi. Packnovel Ambalaj \u0130thalat \u0130hracat Sanayi ve Ticaret A.\u015e. sahibi i\u015f insan\u0131 H\u00fcseyin Co\u015fkun ile deneyimli gazeteci Hamdi Ba\u011fc\u0131, Merceknet \u00e7at\u0131s\u0131 alt\u0131nda g\u00fc\u00e7lerini birle\u015ftirdi. Merceknet Yay\u0131nc\u0131l\u0131k Limited \u015eirketi b\u00fcnyesinde ger\u00e7ekle\u015fen ortakl\u0131kla, kurumsal yap\u0131n\u0131n g\u00fc\u00e7lendirilmesi ve dijital yay\u0131nc\u0131l\u0131k alan\u0131nda yeni bir d\u00f6nem ba\u015flat\u0131lmas\u0131 hedefleniyor. \u015eirketin Y\u00f6netim Kurulu Ba\u015fkanl\u0131\u011f\u0131n\u0131 H\u00fcseyin Co\u015fkun, Genel Yay\u0131n Y\u00f6netmenli\u011fini ise Hamdi Ba\u011fc\u0131 \u00fcstlenecek.<\/p>\n","protected":false},"author":2,"featured_media":57658,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[39,17145,4311],"class_list":["post-57657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kurumsal","tag-konya","tag-konyamedya","tag-merceknet"],"yoast_head":"\n\u201c\u00c7ok sesli, \u00e7ok renkli ve de\u011ferlerine ba\u011fl\u0131 bir yay\u0131nc\u0131l\u0131k\u201d<\/h3>\n
\u201cPack Novel’deki ba\u015far\u0131 k\u00fclt\u00fcr\u00fcm\u00fcz\u00fc medya sekt\u00f6r\u00fcne ta\u015f\u0131yaca\u011f\u0131z\u201d<\/h3>\n
Hamdi Ba\u011fc\u0131: \u201cKonya’dan d\u00fcnyaya seslenen, \u00e7a\u011f\u0131 anlayan bir yay\u0131nc\u0131l\u0131k yapaca\u011f\u0131z\u201d<\/h2>\n
\u201cPergelin bir aya\u011f\u0131 Konya’da, di\u011fer aya\u011f\u0131 d\u00fcnyada olacak\u201d<\/h3>\n
Merceknet’te \u00e7ok y\u00f6nl\u00fc yay\u0131nc\u0131l\u0131k d\u00f6nemi<\/h2>\n